As part of the Personal Planning Reflection and Development unit, 2nd year BA/FdA Fashion Design and Technology students were given just three weeks to team up and put together a presentation, display boards and a blog to record their team efforts and progress.
Each team was given an obscure, unbranded object from the MoDiP collection, and asked to design a promotional lifestyle brand based on it. This was the first time this project had been undertaken and tutors who viewed the presentations were impressed with their quality and the depth of research given the timescale allowed.
Student feedback was very positive. They enjoyed the fact that the object was unrelated to fashion. It made them think outside the box and removed some of the anxiety giving them the freedom to be more experimental.