Fred sauce bottle

Front view of a bottle showing the suited male figure. Side view of a bottle showing the arms and feet. Rear view of a bottle showing the bowler hat. Side view of a bottle showing the arms and feet. Front view of a bottle showing the lid lifting. Front view of a bottle showing the long bottle neck and lid. Top view of a bottle showing the long bottle neck and lid. Underside view of a bottle showing the base of the feet.
Front view of a bottle showing the suited male figure. Side view of a bottle showing the arms and feet. Rear view of a bottle showing the bowler hat. Side view of a bottle showing the arms and feet. Front view of a bottle showing the lid lifting. Front view of a bottle showing the long bottle neck and lid. Top view of a bottle showing the long bottle neck and lid. Underside view of a bottle showing the base of the feet.

Description

A bottle in the shape of a man wearing a bowler hat. The whole head unscrews to reveal a long bottle neck. This bottle is based on the advertising character Fred the Flour Grader. In 1964, Spillers flour (which would become Homepride flour) were approached by two copy writers called Bob Geers and Bob Gross. They had an idea for an advertising campaign which featured Fred the Chief Flour Grader.
Designers & Manufacturers
Designer (Person)
Manufacturer
Manufactured for

Inscriptions

moulded: "(C) SPILLERS LIMITED. THE WATER MARGIN" (base)

Object number

AIBDC : 007878

Date

1970 - 1979 (circa)

Country

Method

Dimensions
Width
77mm
Height
170mm
Depth
77mm

Colour