The Collective Great Dairy Yoghurt pot

Details
Object number
AIBDC : 008198
Country
Date
2018

Description

A clear yoghurt pot with a black lid. The Collective yoghurt pot has an iconic black lid. Like most black plastics, this featured carbon black and other pigments that absorb the infrared signal used to sort plastics, this made it 'invisible' to the sensors used by recycling operations. This meant that the lids would end up in landfill. The brand tasked its sustainability team to find more eco-concious design solution. The company worked with Nextek Ltd, an independent consultancy who provide solutions to the challenges of plastic recycling and resource management, and Colour Tone, the masterbatch specialist, to develop near infrared (NIR) colourant for black plastic enabling it to be detected by recycling operations. The Collective, Nextek, and Colour Tone are leading the way for other food producers to follow suit and change their black plastics to ones that can be recycled. Deca manufacture the lid, and the Greiner Packaging manufacture the base.
Designers & Manufacturers
Designer (Person)
Manufacturer
Manufactured for

Inscriptions

moulded: "37 deca.be decapac.com 05 PP DECA RO119-D" (lid)
printed: "The Collective Great Dairy. Check out our new 'green' lids! this lid id now widely recyclable thanks to a nifty black dye *whoop* more info at thecollectivedairy.com" (lid)
printed: "heard black plastic can't be recycled? so did we, which is why we've changed our black lids to 'green' lids*, making them widely recyclable. *made with a nifty black dye that is detectable for recycling... hold one up to the light and you'll spot a dark sahde of green!" (foil lid)
moulded: "gpi 5 PP 116-525-397-8" (base)
Dimensions
Height
82mm
Diameter
115mm
Material Note
plastic
PP lid, base (and foil possibly)
polypropylene
Colour Note
base
lid