Yellow Midwinter Modern plate

Description

A yellow melamine Midwinter Modern square plate with rounded corners, which won the Council of Industrial Design 'Design of the Year' award in 1957. Its designers, A.H.Woodfall and John Vale, were members of the British Industrial Plastics Product Design Unit, Oldbury Birmingham. Melmex, the material from which the set is made, was British Industrial Plastics Chemicals Limited's tradename for melamine. This kind of tableware was popular during the 50s and 60s for its bright colours and 'unbreakable' quality. It later lost favour due to the fact it stained easily and so is now mainly used for picnics. Information has been added to this record as a result of the Ten Most Wanted research project: http://www.10most.org.uk/artefact/midwinter-tea-set, where aditional information relating to it can be found.
Designers & Manufacturers
Designer (Person)
Manufactured for

Inscriptions

moulded: "Break Resistant Tableware. Midwinter Modern. Made in England" (base)

Object number

AIBDC : 002681

Date

1957

Country

Dimensions
Width
150mm

Colour

lemon